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Studiu de caz Marks & Spencer Romania

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Marks & Spencer Romania a ales sa foloseasca Singular Retail System pentru gestionarea eficienta a activitatii magazinelor sale. 

 

Marks and Spencer

Compania

Marinopoulos Brothers S.A. este unul dintre cele mai mari grupuri comerciale, industriale şi de retail din Grecia, reprezentând Carrefour Marinopoulos S.A. (o companie cu capital mixt înfiinţată împreună cu Carrefour), Sephora Marinopoulos S.A. (o companie cu capital mixt înfiinţată împreună cu LVMH) şi franciza Marks & Spencer. Marinopoulos Brothers S.A. este activă şi în sectorul industrial, prin intermediul FAMAR S.A., una dintre cele mai mari companii europene de produse farmaceutice şi cosmetice.

Marks & Spencer Marinopoulos este parte a grupului elen Marinopoulos Holding, care este partener al Marks & Spencer de 30 de ani si are drepturi exclusive de operare in franciza a magazinelor companiei britanice in Grecia, Romania, Bulgaria, Serbia, Croatia, Slovenia si Elvetia.

 

Servicii Cerute

Compania avea nevoie de un instrument de încredere pentru acces uşor la informaţii, combinat cu uşurinţa transferului de date şi o extraordinară flexibilitate şi funcţionalitate.

Un astfel de sistem informatic este SingularLogic Retail System (SRS) - un program software de ultimă generaţie, complet integrat şi cu funcţionalităţi avansate care se adresează în special managementului  şi nevoilor operaţionale critice ale magazinelor (lanţurilor de magazine) şi furnizorilor de servicii de orice tip şi din orice domeniu de activitate.

 

Solutia SRS garantează îmbunătăţirea rapidă a situaţiei vânzărilor precum şi gestionarea eficientă şi automatizarea tuturor operaţiilor şi funcţiunilor interne ale magazinelor prin modulele Front Office şi Back Office, în cele mai diverse şi dificile situaţii.

 

 

In urma implementarii solutiei SingularLogic Retail System (SRS), compania a beneficiat de avantajeprecum:

  • Curs vanzari neintrerupt, returnare continuua si rapida si astfel o mai bune satisfactie a clientilor
  • Proces de vanzari sigur si complet controlat si reducerea greselilor de operare care pot produce pierderi comerciale
  • Monitorizare in timp real PoS si control complet asupra operarii magazinului
  • Uniformitate si conformitate a procedurilor de vanzari prin intarirea regulilor generale ale intreprinderii
  • Reducerea costurilor operationale ale magazinului si alte functionalitati pentru automatizarea operaqtiunilor zilnice
  • Optimizarea lantului de aprovizionare si diminuarea nivelurilor de stoc valabil prin controlul stocului on-line
  • Imbunatatirea procedurilor comerciale si ale tuturor operatiunilor magazinului in cadrul companiei, far aca sediul central sa suporte costuri ineficiente pentru alte mecanisme de control
  • Gestionarea şi controlul stocului cu toate facilitatile necesare pentru raportare
  • Aprovizionarea magazinului (comenzi, recepţie mărfuri, control documente,etc.)
  • Managementul departamentului financiar contabil al magazinului ( alte venituri si cheltuieli, diferite taxe si rapoarte de control si reconciliere).

 

 

“In urma unei extinse cercetari de piata am concluzionat ca Singular Retail System acopera nevoile companiei noastre mai bine decat orice alt produs de pe piata romaneasca.”

........................................

Pana Marian

IT Manager


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Telefoane: +4 021 314.11.29/30  +4 0746.033.730   Fax: +4 021 314.11.27    sales@singular.ro